Kickstarter Do’s and Don’ts #1
So you’re running a Kickstarter campaign for your next board game! Those are some exciting times. You’ve probably been scouring the internet. Trying to get any and all advice you can get on how to run a successful campaign. The good news is, Kickstarter is huge. HUGE. So there is plenty of advice to go around. A lot of veterans are sharing their experiences online. The downside? Most of it is from the same perspective. At Boda Games, we’ve been through our fair share of Kickstarters. We remember when our very first customer told us “I’m trying this thing called Kickstarter.” However, we are not game designers. Nor are we publishers. We are a board game manufacturing company. We make board games. And together with all of you, and with a little bit of help from Kickstarter, that is what we are here to do. So allow us to tap into some of our experiences and share a few do’s and don’ts with all of you. Here are some do’s and don’ts for Kickstarters that we have gathered over the past few year. But from a manufacturing point of view. DO: When you run a Kickstarter, you will set up stretch goals. Heck,...